Sanrio Puroland (サンリオピューロランド, Sanrio Pyūrorando), also known as Hello Kitty Land, is
Sanrio Puroland (サンリオピューロランド, Sanrio Pyūrorando), also known as Hello Kitty Land, is an indoor theme park located in Tama New Town, Tokyo, Japan. Opened on December 7, 1990, it hosts attractions, live shows, shopping outlets, and restaurants dedicated to Sanrio characters such as Hello Kitty, My Melody, Cinnamoroll, Gudetama, and Aggretsuko, in a manner akin to Disney theme parks.
Sanrio Puroland attracts over 1.5 million visitors per year, and is ranked among the major theme parks in Japan, along with both Tokyo Disney Resort parks and Fuji-Q Highland. Sanrio also operates Harmonyland, an outdoor theme park in Oita Prefecture.